These days, Google and other search engines are putting more emphasis than ever before on the value of quality content. While backlinks and using the right keywords are important ranking factors in Google’s algorithms, so is providing your site’s visitors with material that is informative, … Read more about Why Quality Content is Still the Key to Blogging Success
You obviously know just how important having a strong social media presence is to your brand and your business. But are you taking the necessary steps to plan, organize, and schedule your content on a social media editorial calendar, or are you just going with the flow? In this article, I'll … Read more about 6 Useful Social Media Editorial Calendar Tools
A landing page is one of the most crucial aspects of your online marketing campaign. If it is poor, customers that arrive on the page are likely to leave soon after, thus costing you money! Make sure your landing pages are ready to convert by avoiding these 10 common landing page mistakes. 1. Too … Read more about 10 Landing Page Mistakes That Are Costing You Money
On this edition of How Marketers Work, we're talking about SEO and data science tools and tactics with Matt Bentley from CanIRank. Matt is the Founder and Chief Scientist of CanIRank, a super-charged keyword difficulty and competitive analysis tool for the most productive SEOs, marketers, and … Read more about How Marketers Work: Matt Bentley from CanIRank on SEO and Data Science
Do you want to get more Twitter followers, the honest and organic way? Then you're going to want to check out this in-depth review of ManageFlitter, which is a popular Twitter marketing tool I've been using for a while. Overview If you're not familiar with ManageFlitter, this tool helps you … Read more about How to Get More Twitter Followers with ManageFlitter [Review]
It's that time of year when businesses are trying to add pumpkin spice to pretty much every food and drink imaginable and Halloween shops are taking up space in old Blockbuster Video buildings. What does this have to do with marketing you say? Nothing. However, when walking by a shelf of … Read more about 3 Ways Your Blog Content is Similar to Halloween Candy
There are many things the internet loves more than marketing. Can you guess what one of them is? Cats! Therefore, I give you seven inspiring marketing quotes from notable thought leaders (and Ben Franklin too), mixed in with awesome cat pics. In other words, here are some MarCATing Quotes for … Read more about What Happens When You Mix Marketing Quotes with Cats?
Today, we're talking about demand generation, zero meeting days, and marketing tools with Sabel Harris of Contactually. This interview is part of the How Marketers Work series, which explores how marketers get inspired, stay productive, and generate results, and how you can do the same! Sabel is … Read more about How Marketers Work: Sabel Harris from Contactually on Demand Generation