Coming up with a great idea for your next blog post is not easy. Sure, you could write about some plain, boring old subject that you know really well, but that’s not going to get any traction. What you need is a system that allows you to discover the best blog topic ideas before you even write the
Probably the single most important thing you can do as a marketer is to focus on building your email list. Whether it’s for your own personal brand, your company, or your organization, there are tons of benefits to increasing the number of email subscribers you have. But don’t take my word for it. If you’re
Not every blog post is worth your time and attention. So why did you decide to read this one? Unless you were just randomly clicking around on the screen, something about the headline caught your interest. But a headline alone is not enough to make us read the actual content of a blog post. So, in this
In marketing, change is the name of the game. Especially with all this talk of Mobilegeddon lately, there’s never been a better time to refresh your website. And if you’ve been a reader for a while, you’ve probably noticed some big changes recently here on the Earnworthy site. Since I’ve been getting quite a few questions and comments regarding
Marketers love LinkedIn. And rightfully so, because it can be a powerhouse of new connections and business opportunities. But you don’t have to be a marketer to use LinkedIn like a marketer. In fact, LinkedIn is one of the easiest social platforms to master, as long as you’re consistent with your efforts. As I tell
In this article, I want to explore why many “social media” campaigns run by brands of all sizes are not very social at all. They’re merely loud, annoying, look-at-me bursts of promotional nonsense. And if your brand is doing something like that, by pushing out content on social channels without really getting social, you’re probably not seeing the results you wanted.
When talking about Twitter, many folks mistakenly focus on the wrong metrics. They worry too much about their follower count, as they try to increase that number above everything else. In reality, the number of people who follow you (or your brand) on Twitter matters very little. You see, Twitter has become a very noisy place,
Blogging on a regular basis is one of the very best things you can do to increase traffic to your website, improve your search rankings, and build awareness around your brand. However, the content you create on your blog doesn’t have to exist in a vacuum, In this article, I will outline six of my
