These days, it’s so easy to become a “marketer.” You can get started on Google’s Adwords platform in a matter of minutes. You can whip up a Facebook advertising campaign in no time at all. There are countless display advertising networks that are just waiting to take your money. However, for the typical small business owner
Some people assume that when they leave high school or college, their education is over. The truth is that if we want to be successful, both in life and in business, we can never stop learning. Some people are going to use a variation of the excuse “but I am too busy.” The truth is that lifelong learning
Few people really take the time to read anymore. When referring to “reading,” this does not mean scrolling through a few rants on Twitter that are only 140-characters long or some of the brief headlines that we come across on our news outlet of choice. Technology has long been one of the reasons that people
You’ve probably heard a lot about personal branding in recent months. It is the concept that you and I should marketing ourselves and our careers as a brand. But you probably already knew that. What I want to share with you in this article is the idea that personal branding is no longer just something we do to boost
The success you achieve in life is determined by your ability to find your true calling in life. Are you currently enjoying the work that you are doing? The happiest people are those that have figured out who they are, and have dedicated their lives to doing something they enjoy. There are several things you
The other day, someone said to me, “Wow, I had no idea people still used Twitter. I thought it was just a fad.” Well, sorry to break the news, but Twitter isn’t going anywhere. Of all the social networks we have at our disposal, including Facebook, LinkedIn, Google+, Instagram, etc., Twitter is my personal favorite.
Productivity can mean different things to different people. However, the term is used quite often to discuss how we should use our time more efficiently. Another side of productivity deals not with how we use our time, but how we use the various tools at our disposal to get our work done. And one of the
You’ve got mad skills as a writer, and can dish out blog posts like nobody’s business. Unfortunately, you keep realizing how badly your titles suck. What can you do to make your titles as good as the golden content you are generating? Writing a catchy title is all about grabbing your reader’s attention, and it’s
