On this episode, we explore a user onboarding tool called Appcues, with their Director of Marketing, Ty Magnin.
Ty is the Director of Marketing at Appcues where he helps software products improve their new user onboarding experience. Ty was the first marketer at Work Market and has roots in poetry and film production.
Appcues is a user onboarding tool that lets product marketers design and publish in-app tutorials without code.
NOTE: Yes, we’ve rebranded the podcast. Inbound Unboxed is now Growth Marketing Toolbox. 🚀
In this episode, you’ll learn:
- What is Appcues and how can it help marketers?
- A complete overview of the Appcues platform
- Common issues in the user onboarding process
- Which marketing tools Ty and the Appcues team use daily
- And much more!
Tools and resources mentioned in this episode:
- Google Analytics
- User Onboarding Academy
Connect with Ty and Appcues:
Thanks for listening!
Growth Marketing Toolbox is a weekly podcast series exploring the greatest growth marketing tools and technology. You’ll hear candid interviews with the folks who make, market, and use these marketing tools.